Stop the Whoppers
Although I'm certain I have found many other commercials more viscerally irritating, I cannot recall a series of ads so obnoxious and insulting to the conscience as Burger King's recent "Whopper Virgins" ad campaign. These commercials are faux documentaries depicting villagers from isolated hamlets in places like rural Thailand and Romania. They are invited to chow down on Whoppers and Big Macs (neither of which they have ever tasted) and judge which one is best. Since this is a Burger King commercial, the vast majority of participants choose Whoppers (actually a less healthy selection than the Big Mac: with cheese, the Whopper has 770 calories, while the Big Mac has 560.) More »

